Wal-Mart Plans New Logo to Update thier Image
Posted by Bruce on June 30, 2008
From this:
To this:
Source: Wall Street Journal
According to the Wall Street Journal, the logo will be white letters on an orange background followed by a white sunburst. Another big change is that “Wal-Mart” will now be “Walmart”, taking the hyphen out. It’s definitely different. I suppose it does make Walmart look a little more “up-to-date”.
Wal-Mart spokesman Kevin Gardner said, “This logo update is simply a reflection of the refreshed image of our stores and our renewed sense of purpose of helping people save money so they can live better.” Whatever.
Unfortunately, they still have their awful stores so not everything is changing. What do you guys think? Do you like it?
This isn’t going to change my mind, I’ll never be a Walmart patron again.
Wal-Mart hasn’t “officially” unveiled the new design.


